A leading European service provider for industrial processes
Their Needs
Our client asked us to scan the market - one that is still quite nice in China - for potential customers and to set up meetings with them.
Our Approach
There were several key challenges that our team faced during the project. Firstly, the services provided by our client are very technical and the market is still quite niche in China and as a result, we had to make sure we were able to do "technical sales calls". Additionally, setting up meetings with potential customers is generally much more challenging than with potential suppliers, especially since the target customers were multinational companies with multiple manufacturing locations in China, which is a difficult sector to break into. Despite the objective challenges of the project, our team was able to set up more than 10 high-quality meetings with potential customers, with about 75% ending up in follow-up discussions. The success of this project was based on a combination of "doing the right things" and "doing things right". The JLJ team asked the right questions, well understood client's expectations and desired target from the very beginning, fully leveraged our JLJ-business network to reach key decision makers, and ...worked very hard to achieve project objectives.
Economic Viability Evaluation for China Investments
The Client
A leading European manufacturer of special textile for professional applications
Their Needs
The fast-growing textile industry in China has attracted many of our client's customers to establish a presence in China. Our client therefore was urged to establish a presence in China to best serve their customers.
Our Approach
We conducted a comprehensive Regulatory Environment Analysis to understand all trade mechanisms and possible scenarios and in-depth Feasibility Study for creating a Distribution Center in China. As part of the feasibility study, we also developed a sophisticated economic model to estimate the overall cost for establishing and operating the distribution center and assess its economic viability. Through our study, our client was able to identify an ideal legal setup option and develop the optimal business model for their China distribution center.
A European Trade Commission dedicated to help their companies go international
Their Needs
The client, in collaboration, with the national Automotive Component Association wanted to understand China's automotive component industry and provide recommendations to their company members on how to approach the China market.
Our Approach
We developed a comprehensive and practical China Automotive Component Industry Report to help our client develop a clear understanding of this complex and challenging industry on all relevant topics, such as key automotive players in the market, competition, pricing, case studies, market dynamics, estimated future demand, etc. JLJ's research findings and practical recommendations has been published and distributed among more than 200 company members and it is regarded as an invaluable resource to support the China entry decision-making process.
Market Consulting
